Pro Rodeo Tonight is launching tonight that will feature only PRCA rodeo coverage with anchors Justin McKee and Joe Beaver. “It’s beyond a dream,” said Justin. “It has potential to change the game by creating fans that truly are excited about following the game because they can understand the story lines from week to week.” He is so excited about this opportunity that he is making the sacrifice to leave the ranch and cattle operation he has built up to make the six hour commute to his new job. Justin and Joe will have different guests every night. Jeff Medders will take over the Western Sports RoundUp, with co-hosts Amy Wilson and Steve Kenyon.
“Steve and Amy will be focused on our daily broadcast of rodeo, we are doing 23 days of Ft. Worth starting tomorrow. Amy will be the behind the scenes reporter for all 23 broadcasts,” explained Patrick Gottsch, Founder & President of Rural Media Group, Inc., pictured below with his daughter, Raquel Gottsch (The Cowboy Channel CEO).
The expansion to Canada will transpire February 1 thanks to a partnership with Canada’s top-rated outdoor adventure network WILD TV., to launch RFD TV and THE COWBOY CHANNEL CANADA beginning February 1st, 2020. “We get lots of requests from Canadians that want this up there, so we finally got that answered,” said Patrick. “I’ve been trying to get into Canada for 20 years and I’m really excited about this. The dedication to agriculture and to embrace the Western lifestyle knows no borders, and we are so pleased to be working with Ryan Kohler of Wild TV Inc. to finally bring these two cultures together to connect city with country throughout North America.”
Wild TV is available 24 hours a day, seven days a week nationally to Canadian households, and available to a growing number of European countries. With hundreds of top tier outdoor personalities, over 3,000 shows and beyond 125,000 hours aired, they are the leading destination for all hunting, fishing and outdoor enthusiasts. The programming will be a mixture of content. “We will be producing programming from Canada, but will be mostly what we’re doing with RFDTV and the Cowboy Channel.”
For Patrick and the entire team at Rural Media Group the future keeps marching along. “We’ve got the Ft. Worth rodeo, then the AMERICAN, then Rodeo New York and then the NFR. We have adopted a new culture, acquired a powerhouse sales team, and increased our staff to accommodate even more new channels in addition to RFD TV Canada and The Cowboy Channel Canada.”
